Shalom Life | October 12, 2014

Bryan Goldberg Raises $6.5 Million for 'First-Ever' Website for Women

Goldberg clumsily claims the website is a breakthrough idea in an untapped market, causing fury, naturally, across the Internet

By: Sandra Mergulhão

Published: August 14th, 2013 in Business » World

The theory about men being from Mars and women from Venus is, and will probably always be, an eternal debate.

However, sometimes, individuals put aside their differences (no matter how large or small) for a greater cause. Yesterday was one such instance.

Bryan Goldberg, co-founder of Bleacher Report, announced that he has raised $6.5 million to fund a new and 'unique' website, the first of its kind catered solely to women: Bustle.com.

Let the mayhem begin.

The announcement, naturally, caused fury across the Internet as Goldberg claimed that his website is unprecedented and one-of-a-kind, overlooking numerous established websites like Hello Giggles, Jezebel, Womens Forum, Style Bistro, Real Simple, Beauty, Oprah.com, Your Tango, and MarthaStewart.com, just to name a few.

Bustle.com intends to focus on "putting world news and politics alongside beauty tips," according to Goldberg’s misogynistic, presumptuous press release published on PandoDaily.com.

"During the last decade, many popular new media properties have launched, most aiming to attract men, like Politico, Bleacher Report, TechCrunch, Business Insider, Mashable, Grantland, TheVerge, Break, College Humor, IGN, Thrillist, and Gawker," Goldberg writes.

The Internet unleashed viciously at Goldberg calling him every possible name in the book as well as questioning his "research strategies" and, well, his (lack of) common sense. There's been an outpour of criticism directed at his twitter; he's even retweeted some of the better ones: "Bryan Goldberg is one of the stupidest human beings ever to live."

Goldberg announced his 6.5 million-dollar idea yesterday, consumed with the impression that he is breaking new ground and making a much-needed reinvention into an untapped market.

While Goldberg will remain CEO of Bustle.com, it would be a team of women editors and writers who will be assembling the website.

But the question still remains, who are the investors who fell for his "breakthough" idea?

Surprisingly enough, the five biggest sources who share Goldberg’s 'dream' include Google Ventures, Time Warner Investments, Rothernberg Ventures, Social + Capital Partnership and 500 Startups, according to Goldberg's post on Pando Daily.

Dave McClure, Founder of 500 Startups, responded to the cultural rejection of The Bustle on Twitter by saying "it’s early…judge in a year or two."

And while any publicity seems to be good publicity in the media world, if Anthony Weiner has taught us anything, it's not when that publicity has sexist connotations. Sorry, Bryan.

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